Big Data consulting services
Does your company own large amounts of data from the web, social medias, ERP, and CRM systems?
Would you like to transform this IT and administrative burden into a significant competitive advantage, but you need guidance and expertise to do so?
We have the solution: our Big Data experts can help you to analyze, plan, build and roll-out solutions that will allow you to leverage the vast amount of data you own in order to increase revenue and reduce costs, for example by better targeting your prospects and clients, personalizing your products offering, etc.
What is Big Data?
Big Data describes a set of IT processes and technologies that allows companies to manage and analyze large amounts of data. It is often defined by the 3 V's: Volume, Velocity and Variety of the data:
- Data Volume: Big Data technologies can process vast amount of data
- Data Velocity: Big Data technologies can collect, analyse, and use the results in real-time.
- Data Variety: Big Data technologies can process a very broad spectrum of data sources and data formats, ranging from semi-structured or non-structured (Web Mining, Text Mining, Image Mining, Open Data, IP address...) to structured normalized or de-normalized data (transactional application databases, data warehouses and datamarts, etc.)
According to Metamarkets, if the company data is stored in Excel spreadsheets, we talk about "Small Data", if a single MySQL database is enough, then we talk about "Medium Data", and if the data is spread across multiple servers and multiple sites, then we talk about "BIG DATA".
What is the future of the Big Data?
According to a Gartner survey, 64% of companies have invested or planned to invest in Big Data projects in the coming years.
In the past 2 to 3 years, Big Data has become one of the central concerns of the IT world, due not only to the general digitization of the business world, but also to the growth of the mobile market, e-commerce, digital marketing and cloud computing.
Companies now face an ever increasing amount of data. Big Data technologies allow them to transform what could be seen as a burden into an important competitive advantage... provided that their possess the right skills and the appropriate tools.
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